Behind our Ice Collection

The Arctic is crucial to our planets climate and critical as our entire way of life depends on sea ice.  Arctic sea ice acts as a huge reflector which bounces the suns rays back into space.  The Arctic is alarmingly changing faster than anywhere else on our planet warming twice as fast as it should be over the past few decades and declining dramatically quicker than predicted at a staggering 13% every decade.

Discussions have commenced with  WWF and our vision and goal for 2020 is a percentage of profit of sales from our Ice Collection will help to support WWF’s incredible Save The Arctic Campaign.